T.J. Sullivan
T.J. Sullivan
T.J. Sullivan has three decades’ experience as an influential voice in college student leadership. He has spoken to audiences of more than 3-million in all 50 states and has won top national awards from the Association of Fraternity and Sorority Advisors, the American College Personnel Association, and the North-American Interfraternity Conference.
T.J. Sullivan has three decades’ experience as an influential voice in college student leadership. He has spoken to audiences of more than 3-million in all 50 states and has won top national awards from the Association of Fraternity and Sorority Advisors, the American College Personnel Association, and the North-American Interfraternity Conference.
PROGRAMS

Motivating the Middle
Keynote | Workshop | Virtual
It’s the college leadership strategy that will set you free!
If you want to be a successful, impactful leader, you need to stop leading people based on a level of engagement you WISH they had, and start leading, motivating, influencing, and impacting them from where they ARE. It means using your energy and resources in a smarter way. In this session, we will talk about how engagement in your group varies from person to person, for very authentic and honest reasons, and how to motivate each level of engagement so that you can move your organization forward more effectively.
Based on the best-selling book, Motivating the Middle is the leadership philosophy that will help you avoid burnout, and raise morale in your chapter or council, and make college leadership the fun learning experience it was always meant to be.
Ideal Audiences
- Alumni Engagement
- Community College
- Entrepreneurship
- Fraternity/Sorority Life
- Leadership Development
- Emerging Leaders
- Officer Training

Audience members will…
- Help student leaders understand different levels of member engagement as both conscious and unconscious choices made by individuals
- Identify what motivates members at different engagement levels
- Discuss how certain events, practices, and habits negatively impact motivating and member engagement
- Adjust expectations that student leaders have of their members so they can lead them appropriately
- Reduce stress inside of student organizations
- Mitigate leader burnout

Seven Big Moves to Re-Energize Your Student Organization
Keynote | Workshop | Virtual
Does your student organization, club, or chapter feel like it’s in a rut? Are your events down, your meetings dull, and your leaders less than inspired? The truth is that while we live in a world of innovation and change, our student organizations don’t often to make bold adjustments to improve their impact and member experience. Sometimes, you need to change a few things up and innovate to put some new energy in your group.
In this program, appropriate for a student leader training keynote or breakout session, T.J. will challenge you on meeting structure, over-programming, mission creep and other chronic problems that drain energy and enthusiasm. He will suggest seven big moves that might inspire you to experiment with changes. It will be nearly impossible not to get at least one idea that you can take back and implement immediately.
Audience members will…
Evaluate their meeting structure for efficiency and member experience
Be challenged to evaluate their events for mission and demand on resources
Be encouraged to take some chances and innovate the management of their organizations
Ideal Audiences
- Fraternity/Sorority Life
- Leadership Development
- Community College
